Dubai Incentive Travel – New and Improved

Dubai Incentive Travel – New & Improved

by Anne Thornley-Brown, MBA, President
Executive Oasis International

Burj Khalifa, Dubai – World’s Tallest Building

I’ve travelled to about 23 countries and worked in 11. It’s not too often that one gets to visit a place where everything is sparkling shiney and new but that’s a perfect description of Dubai. Dubai is a futuristic Arabian nights fantasy that has emerged from the sand dunes during the past 5 years so there are always new things to see and do. I’ve been going there since December, 2000 and there is always a fresh adventure or attraction awaiting the visitor. I make a point of building these adventures into the incentive trips and team building retreats that my company, Executive Oasis International, designs and facilitates for its clients. I just got back from Dubai. What changes did I notice? What new adventures have we added to our line up?


New & Old Landmarks

When I first went to Dubai, the clock was the most prominent and recognizable landmark in Dubai.

Then it was the Burj al Arab.

Now it’s the Burj Khalifa, the world’s tallest building. I blogged about it and and shared photos when it was under construction a few years ago. I finally got a chance to see it. For days I could not get a clear snapshot, everything was hazy. On my last day, just before I boarded the bus to go to Abu Dhabi for my Etihad Airways Flight, there it was gleaming, sparkling and new.


Sparkling New Hotels

I stayed at this brand new Jumeirah property on the Jumeirah Palm Islands last week. They hosted my clients before we all headed off to the luxury Bedouin camp for an overnight desert safari.

Here is the opening ceremony from just a few months ago.

Here is another property that has opened since we were last in Dubai:


Luxury Desert Team Building

Executive Oasis International has een offering desert team building in Dubai for some time now. We just offered our most recent team building retreat a week ago for one of our client’s from Saudi Arabia. Come, take a glimpse at what goes on during a team building retreat at a luxury Bedouin camp. I’ve just blogged about it.

Luxury Desert Team Building in Dubai

We’re always looking for something new to add excitement to our desert team building sessions. So, when a Saudi Arabian company engaged us to design and faciltiate their team building retreat, we put our heads together, did some brainstorming. The client came up with some ideas and we came up with some ideas. We built a number of adventures into their time in Dubai.


Other Great Dubai Incentive Travel Experiences

World’s Most Luxurious Dhow Cruise
Outdoor Paintball

The team loved it so much that they stayed twice as long as they were originally scheduled. Everyone agreed that it was a highlight of their trip.


Target and Skeet Shooting

Keeping Your Cool in Dubai

We’ve all heard about Ski Dubai, a place where Emiratis, expats and visitors can cool off and enjoy some winter fun. Now you can kick things up a notch and have more fun in the snow:

You can also chill out by heading over to the Middle East’s only ice cafe. Take a peek:

Incentive Travel: When Disaster Strikes

Incentive Travel & Charity Team Building: After Disaster Strikes

Just when the global economy seemed to be on the upswing, 2011 has ushered in a fresh set of natural disasters and societal turmoil. They have the potential to derail the global economic recovery.

Fresh in our memories are the BP crisis in the Gulf, the natural disasters in Australia and Haiti, Hurricane Katrina, and the boxing day tsunamis in south east Asia. It isn’t news to anyone reading this that there has been an earthquake followed by a tsunami, aftershocks, and instability at a nuclear complex in Japan, the world’s 3rd largest economy.

It is also not news that there have been a wave of protests in Egypt, Tunisia, Libya, and Bahrain. This is already creating a spike in oil prices and intermittent shortages in some areas.

When disaster strikes, the knee jerk reaction is “Oh, we can’t possibly consider taking our team there for a sales incentive trip or team building retreat”. Naturally, no one would be wise to take their team into an area during a period of instability, combat, or a pending nuclear meltdown. Unfortunately, long after calm has been restored and a crisis has subsided, there is usually a lingering fear of particular destinations. It always astonishes me that so many Canadian and American companies are afraid to take their sales teams to Dubai, Abu Dhabi or Oman because they have read about a crisis in the Gaza Strip, Yemen or some other area that is far away. I am orginally from Jamaica. It also baffles me when companies are nervous about booking incentives and retreats on the north coast because there has been a disturbance 2 to 2 1/2 hours away in a area of Kingston that is smaller than many suburban plazas in North America. I don’t get it but some companies have a tendency to avoid destinations that have gone through a crisis or period of turmoil like the plague. For a number of reasons, this is not a prudent strategy.

It is no longer a cliché that we live in a global village. Around the globe, waves of turbulence are likely to increase rather than decrease. No one knows where they will hit next. If every time a destination experiences a crisis companies cross it permanently off their list as “undesireable”, you’ll end up with fewer options for travel and a shrinking circle of influence. How will the economies of countries that have gone through a crisis ever recover if companies avoid doing business with them?

How is this relevant to incentive travel and foreign team buiding retreats? We are interconnected. If one area of the world does not do well, there will be a ripple effect. It may not be obvious but, ultimately, there will be an impact on the demand for your own products and services. For example, Japan is one of the largest oil consuming countries in the world. If the Japanese economy goes into recession and Japan’s demand for oil drops sharply, this will have an impact on the economies of all oil producing nations.

In 2003, my company launched a new team building programme called Visexecutaries: Seizing Opportunities in our Shifting Corporate Landscape. It includes a real Apprentice style project and a charitable component.

The core messages are:

  • turbulence is the new normal – I can’t take credit for that, Porter said it first
  • it is important to connect the dots as what happens in one part of the world has a ripple effect and may have an impact on your business
  • tunnel vision thinking and the not invented here syndrome are to be avoided at all costs as they can blindside you to changes in your market and untapped areas of growth
  • when one area of your community is hurting, it reduces the potential of the entire community so it’s important to give those in need a leg up

We are now seeing these themes reflected in newspaper headlines daily. In spite of this, many companies still resist those messages. They are stuck in the “not invented here” paradigm, dismissing anything that does not originate in their own industry or country as irrelevant. A news items that scrolled across my television screen on the TV listings channel really hammered this home for me. I am paraphrasing:

“There will not be immediate lay-offs at Japanese automobile factories in Ontario due to the halt of production in Japan”.

Ouch! Talk about connecting the dots. A tsunami that hits Japan on the other side of the world CAN potentially lead to lay-offs closer to home and have a negative impact on your local economy. If your company avoids certain destinations and their tourism industries go into a slump, it will have an impact on their economy and potentially ricochet and hit you in your own backyard.

Instead of permanently crossing certain destinations off your list, when disaster strikes, make them a priority. Clearly, it may not be prudent to hop on a plane and take your team there tomorrow but monitor the situation. Get status updates and re-entertain the possibility 3 months, 6 months, and 9 months down the road.

In the meantime, for your next team building session or corporate event, have a fundraiser or assemble packages with clothing, blankets, diapers, thermoses, canteen bottles, bottled water, non-perishable foods, flashlights, surgical masks, band-aids, bandages, disinfectant, toiletries, medical supplies, chainshaws, tools, nails, and school supplies.

It’s not practical to travel to deliver them at the height of a severe disaster or with a potential nuclear nuclear meltdown pending. In those situations, dispatch the supplies through a respected charity or the local consulate for that country. The information with this video has a list of organizations that can quickly get aid to areas that have been struck by disaster:

If travel to the area is possible, arrange for members of your sales team to personally deliver the supplies you have collected during a sales incentive trip and do it sooner rather than later.

Companies that really have heart can use disasters to transform their incentives and foreign retreats forever. If your team has special skills and expertise, why not dispatch a group to help with the clean up? The skills of construction workers, firefighters, medical professionals, mdeical social workers, helicopter pilots, and search and rescue professionals are all needed during periods of disaster.

What about snow plough operators, architects, landscapers, chefs, waiters, dieticians, and caterers. Food and beverage companies can send a team to a foreign destination to distribute some of the non-perishable items they manufacture. The team can spend part of its time at a resort and most of its time clearing debris, assisting with agricultural projects, digging wells, planting vegetable gardens, delivering supplies, distributing food, repairing local schools, and houses.

Making a difference when disaster srikes will be a truly rewarding experience for your team. It’s definitely a paradigm shift worth making.

Luxury Car Events to Reward Corporate Teams

Luxury Cars: A World of Possibilities for Sales Incentives & Corporate Events

by Anne Thornley-Brown, M.B.A., President

Executive Oasis International

 

 

In 2008 & 2009, many companies put their incentive travel programmes on hold due to “optics” or a decline in corporate performance. Some companies are not ready to re-instate their foreign incentive travel programmes. Instead, they are on the lookout for memorable and unique experiences closer to home to reward their team and build customer loyalty.

Inspired by the day I spent with BMW Canada at their Toronto Advanced Driver Training Programme and my recent visit to Montreal during the Formula 1 (F1) Montreal Grand Prix in June, I decided to showcase luxury driving experiences around the world. Luxury driving incentives offer great possibilities as an alternative to foreign incentive travel.

Remember, if you do want to offer any of these incentives for your team, it’s important to make your plans early as all of these experiences sell out quickly.

This blog entry is light on text and heavy on incredible, fast action videos. Pick a location close to you:

Sit back, relax, and explore.

 

 

Canada

Toronto

BMW Advanced Driver Training

This experience was great fun and a sure-fire strategy for improving the driving skills of your sales teams and the other members of your team who are on the road.

 

 

It’s a combination of classroom instruction and exercises in a BMW training vehicle on their closed track.

When? July

  • Full Day: 20 People
  • Half Day: Two Groups of 16

This is the video of the oversteering exercise that I shot during the day I spent with BMW Canada. I learned a lot . The instructors were very supportive but I must admit that I was too much of a “fraidy cat” to make may car spinout when it was my turn to try it. Oh well, next time.

 

 


Honda Indy

 

 

NASCAR Canadian Tire Series

  • When? July


Mosport International Raceway

When? All Year

 

 


Montreal

BMW Winter Driving School

When? Late January – Early February


  • Full Day: 16 People



F1 Montreal Grand Prix

When? June

 

 


USA

Winter Driving School

 

 

South Carolina

 

 


United Arab Emirates

Dubai

BMW Advanced Driver Training


Abu Dhabi

Formula 1 – F1 Abu Dhabi Grand Prix

When? November 12 – 14, 2010

 

 


Ferrari World

When? Year Round (Opening November, 2010)

 

 



Bahrain

BMW Driving School

 

 

Formula 1 (F1) – Bahrain Grand Prix

When? March

 

 



Japan

Suzuka

Formula 1 (F1) – Japanese Grand Prix

When? October 8 – 10, 2010

 

 


Singapore

Formula 1 (F1) – Singtel Singapore Grand Prix

When? October 8 – 10, 2010


BMW Advanced Driver Training

 

 


Malaysia

Bukit Tinggi Downhill

Every October, adrenaline junkies get to experience the thrill of racing like stunt drivers down one of Malaysia’s tallest hills. Take a peek at what happens.



Sepang International Circuit

BMW Advanced Driver Training

 

 

 

Kuala Lumpur

Formula 1 (F1) – Petronas Malaysian Grand Prix

When? April

 

 


Other Destinations

BMW Advanced Driver Training

Also Available in Japan, Sweden, Singapore, Malaysia, South Carolina

 

 

 


When You’re Ready to Go

Whether you decide to stay home in 2010 and 2011 or you’re ready to venture further afield, we’ll take you there. Executive Oasis International would be pleased to arrange:

  • a day excursion to a local adventure with time for your business meeting
  • a full package bundling a luxury driving experience with transfers, hotel, transportation to and from the track, meeting facilities, business facilitation, tours, excursions, gala awards dinner

Contact Executive Oasis International for more information about any of these luxury driving exeriences for corporate events and incentives:

 

Luxury Corporate Events

Dubai Incentive Travel …. Dubai News: 2009 and Beyond

One of the first blog entries  was about Incentive Travel in Dubai. I described the explosive growth, the dramatic changes I had witnessed and some of the incredible destinations and experiences available for sales incentive trips.   If you want economic news and analysis, turn on CNN or read the front pages  and business sections of any of today’s newspapers.  This excellent article about Dubai in the Observer is a great place to start. So is this Wall Street Journal update about Dubai’s financial outlook. Given recent events, I want to share a more personal, upfront and centre view of Dubai as  I have seen its growth unfold over the past 9 years.

I am ashamed to admit it but, a few months before my first trip there,  I had never heard of Dubai.  It was the year 2000 and I was making travel plans for an executive workshop that I had been scheduled to facilitate in Mumbai. My travel agent said “You must see Dubai” and arranged a stopover for me on my way home from Mumbai. 

The airport, which was filled with several floors of luxury boutiques was more like a large shopping centre than an airport. I was fortunate enough to travel business class on that trip. When we landed in Dubai, the business class lounge was like nothing I had ever seen. Passengers were checked in at a front desk and given a room, just like at a luxury hotel. In the lounge, there was a stream and palm trees. A scrumptious buffet awaited us.  I had a very relaxing sleep before catching my flight to Mumbai the next morning. 

Mumbai was depressing. There were signs of decay all around. Yet, I fell in love with the people. The cuisine was outstanding and the customer service standards exceptional. Still, the pollution and overcrowding were overwhelming and the grinding poverty for which Mumbai is known haunted me.

I have already written in my opening blog  about the first time I saw Dubai. I’ve described how I was mesmerized by the way in which the city was lit up for  Ramadan. In my opening blog, I re-lived the thrill of  my first desert safari, horse riding in the desert, watching polo, and the enchanting view of the Dubai Heritag e Village during my first Dhow dinner cruise.

Fast forward to January, 2007.  I was in Dubai to do a retreat for one of my clients. Dubai felt like a totally different place.  I stayed at the Oasis Beach hotel. A HUGE high rise condo was under construction on the other side of the driveway. From my balcony, I could see the Palm Jumeirah taking shape. A few days earlier I had stayed at the Hyatt Regency overlooking the Palm Deira. Dubai’s growth was stretching out into the desert, across the sea and way up into the sky.  

The former ruler of United Arab Emirates, His Highness Sheikh Zayed bin Sultan Al Nahyan Zayed, had been really forward thinking. Realizing that the oil would not last forever (and Dubai has far less oil than Abu Dhabi), he began  to develop United Arab Emirates into a commercial centre and upscale tourism destination. 

In 2007, I finally had a chance to tour Dubai’s heritage area and the original home of the former ruler at Dubai Heritage Village, the sights that had enchanted me 6 years earlier. It was NOTHING compared today’s Dubai palaces. I started to really get a sense of the growth and the transformation.

That’s why it’s so important when take your team to visit Dubai (or any destination for that matter) to make time to tour the heritage areas and place growth and development in context.

Luxury Real Estate: Build but will they Come?

 His Highness Sheikh Mohammed bin Rashid Al Maktoum became the ruler of Dubai on January 4, 2006 after his brother Dubai ruler Sheikh Maktoum bin Rashid Al Maktoum passed away. He really ramped things up, taking Dubai on one of the biggest building sprees in history, literally transforming desert and beach into skyskapers, upscale resorts and condos. 

Catering to an upscale market is consider to be a savvy, recession-proof strategy. It was supposed to work and, for a while, it seemed to be working.

The real estate business model seemed foolproof. Sell from plans then build. Many of the luxury condominiums were sold out and most of the commercial buildings fully rented before construction had even started.

“Taking advantage of cheap credit, developers — some run by the government and other’s closely linked to it — built soaring skyscrapers and luxury residential compounds on man-made islands at a pace that outstripped real demand. Despite oversupply, real estate prices soared, in a mirror image of what happened in the United States before the subprime mortgage crisis sent the world into its worst recession in over six decades.”

“Some multinational companies even made the emirate their regional headquarters, and company executives rubbed shoulders with Hollywood stars like Charlize Theron and athletes like Tiger Woods.”
MSNBC

As I drove along Sheikh Zayed Road counting the mega-highrises under construction (I stopped counting at 100), there were other disturbing questions. I remember thinking “Man, this is SO much so fast. How long can this continue? When will it stop. Nothing can keep going and going like this, bigger, taller, faster. It’s impossible. One day will I drive along here and see all of these buildings half completed because there wasn’t enough money to finish them?” Who knows why I had those thoughts. Everything seemed to be working. They came out of the blue. But, had Dubai’s ruler Sheikh Khalifa and Sheikh Mohammed bin Rashid Al Maktoum, the son of the former ruler whose return to Dubai coiincided with my first trip there, taken things toofar too fast?

A year and a half later, I was back in Dubai, working for a dream client that represented, the ultimate in luxury.

I facilitated the sophisticated team building simulation that I designed for that client at a beautiful resort overlooking the Jebel Ali Palm island development.

When I wasn’t working with the team, I was browsing the shoppes at Mall of the Emirates and Ibn Battuta Mall, self-described as:

“the world’s largest themed shopping mall is revolutionizing the retail and entertainment experience in Dubai.”

On that trip, I began to get a glimpse at the price of development. Behind the sparkling gold veneer, there were certain harsh realities concerning the conditions under which the “guest workers” from India, Pakistan and Banglaesh were forced to live. As I am originally from Jamaica, the expression “shanty town” came to mind. “Luxury at what price?” I wondered. It was a disturbing question.

Business class travel, limousine transfers between the airport and the resort, it was an incredible experience. Reminiscent of January, 2001, I thought “FINALLY, I’ve made it. I’m going to be rich”. That line of thinking should have been a warning sign for we all know what happened in February, 2001.

A year and a half later and  BOOM, Lehman Brothers fell and the Wall Street meltdown. Then, in a domino effect, projects around the world including those in Dubai started to figuratively fall.

http://timesofindia.indiatimes.com/biz/india-business/Lehman-ghost-No-this-isnt-new-demon-brothers/articleshow/5277062.cms

When the global financial crisis hit Dubai, prices collapsed by 50 percent in a year while the cheap funding dried up, meaning other projects either sat unfinished or were scrapped.

Fast foward to 2009, in the post Lehman brothers/Wall Street Meltdown era and 40% of Dubai’s office space is empty.

Luxury Tourism: A Recession-Proof Strategy

The second component of Dubai’s economic plan also seemed bulletproof. Cater to the recession proof upscale tourism market and you’ll always hit gold and strike it rich. But who could have predicted the AIG effect, an intense backlash that turned “luxury business travel” into a bad word? Now, consider this report from Market Watch:

Dubai tourism already defaulting: Economic downturn, overcapacity bite into once-hot travel destination

“With its massive residential, commercial and leisure developments built on oil revenue (and, as it turns out, a foundation of shaky debt), Dubai has been steadily modeling itself for more than a decade into an upscale tourist destination and a regional entrepot for those people and companies looking to do business in the Persian Gulf region.

By some measures, things have held together relatively well during the recession. Tourist arrivals to Dubai were up 5% through the first half of 2009, largely on the back of slashed hotel rates and an aggressive marketing campaign. Its Department of Tourism and Commerce Marketing said 3.85 million visitors came in the first half of the year. In contrast, 10 years ago Dubai had about 3 million visitors annually; 20 years ago, it was barely 600,000.

….a glut of new supply has dragged down average occupancy to less than 70% from the more than 87% experienced between January and June last year

Worse, revenue per available room, a key industry metric known as RevPAR, fell by 36% just last month, STR said, as rates were slashed. A cursory check of online-travel sites will turn up four- and even five-star hotel properties offering accommodations for as little as $100 a night. “

In recent days, there has been increasing anxiety about Dubai’s debt with Dubai World’s note coming due in mid-December. What  lies ahead for Dubai World whose Palm Island Trilogy and Burj Dubai developments represent the ultimate in luxury and growth?

“In the past, the ruler was trusted on finances because everyone thought they were backed by oil,” said Simon Henderson, a Gulf and energy specialist at the Washington Institute for Near East Policy. “It will be different from now on.” MSNBC

As for Dubai’s strategy for growth, the events of the last 12 months have raised many questions. A lot of our thinking about luxury has had to change dramatically. Who could have predicted the “AIG effect” that would turn “luxury” into a bad word for corporations? One really sound strategy that used to stand organizations in good stead during recessions was catering to the luxury market. The impact has been huge.

I still love Dubai although it is not the same city with which I fell in love 9 years ago. I think there are some incredible experiences that can create truly memorable incentives and retreats for organizations.  

I know when some  people picture the Middle East they paint the whole region with 1 large brush stroke. It is important to remember that areas like Dubai, Abu Dhabi and Oman are vey stable and far way from the turmoil of the Gaza Strip. The crime rate is very low and you really don’t see the terrorism you see in some parts of the region. I acually feel safer there at night than I do in most large metropolitan cities in North America.

Dubai is just a piece of the larger global puzzle. If we think of “Dubai” as a brand, will its debt issues that are now splashed in headlines around the globe erode its brand equity as a luxury destination?  In a way, the fear that many companies now have of being perceived to be conspicuous consumers of luxury  has  come back to bite Dubai and other luxury destinations. Yet, attracting the luxury incentive traveller will speed Dubai’s recovery.

So what happens now? When will things recover? I am sure many other people are asking the same questions. I wish I knew. Talk is that Dubai will be bailed out by its rich cousin Abu Dhabi. When will this happen? How will this happen? Only time will tell.

In the meantime, this is probably one of the best times to go to Dubai. Be sure to build in some time to also explore Abu Dhabi.

You’ll provide your team with an unforgettable experience of a lifetime. At a time when Dubai is facing some challenges, it can only help if companies take advantage of the specials that are now available and book retreats, sales rallies, conferences, and sales incentive trips for 2010 and 2011. There are unheard of bargains to be had and, in Dubai, luxury is finally affordable.


Let Executive Oasis International Take Your Team to Dubai, United Arab Emirates

Executive Oasis International would be pleased to build a customized itinerary in Dubai for your team based on your interests. We can also customize one of our own itineraries that give your group some down time and also a chance to really explore Dubai’s attractions, historical and cultural sites.

  • Desert Survival: In Search of the Golden Camel
    A business team building simulation with or without an overnight stay in the desert. Includes dune bashing, business exercises and cases, GPS/orienteering challenge, sunset picnic on the dunes, camel safari to a Bedouin camp, camel watering relay, traditional Arabian dinner enjoyed Bedouin style, option of overnight camping in traditional Bedouin tents, firestarter, and cooking challenge.


For More Information: